Empathic design Leader and human

I love solving problems and the creative process involved in finding delightful solutions. I am a seasoned designer for web and mobile experiences, B2B and consumer SaaS products, a brand builder, a print maker, illustrator, strategist and mentor advocating for user centered design in all forms. I'm most at home when leading teams from napkin sketches and post-it notes to production ready enterprise software.

I love to read and game, coach my kids to be kind humans, and date nights at the Alamo Drafthouse with my partner.  

Me with Ernest Cline, Author of Ready Player One. 

Skills learned in the trenches

DESIGN

Product Design

Mobile App & Web Design

Wireframes & Prototypes

User testing & Interviews

UX copywriting

Branding

Illustration

LEADERSHIP

Recruiting & Interviews

Mentorship & Performance Reviews

Career Pathing

Product Roadmaps

KPI Definition

Pitch Decks

INDUSTRIES

Cybersecurity

Video Games

Film & Television

Ecommerce

Travel

Non-Profit

I’ve worked with talented teams at start-ups and public companies

battle tested approach to design

  1. Research Phase: Conduct stakeholder interviews, develop user personas and evaluate competitors.

  2. Requirements Gathering: Define use cases, document necessary features and functionality based on user needs.

  3. Prototyping and User Testing: Develop interactive prototypes to simulate user interactions and workflows in order to gather feedback from stakeholders and potential users to refine and improve the proposed UX solution.

  4. Development: Implement using an agile development methodology, allowing for incremental updates and responsiveness to changing requirements.

  5. Launch and Deployment: Deploy the design in phases, starting with a subset of users or specific features to manage risk and gather real-world feedback.

  6. Feedback Loop and Iteration: Establish a communication loop with users, collecting feedback and utilizing insights to inform iterative updates.