I'm Harlan, a veteran Art Director, UX Design Lead & Illustrator in Austin, TX. Let's work together to make beautiful things.
DIablo 20th Anniversary
Challenge: Design a 20th-anniversary page celebrating the history of Diablo using modern design techniques in contrast to the rest of the website. The goal was to drive sales of the classic games via brand engagement.
After conducting user surveys we decided to design an experience that showcased high-resolution images of original box art and in-game screenshots to help players remember the feeling of playing the older games.
We have incredible hackathons at Blizzard. In 2017 a small group of passionate Diablo 3 players formed a party and created a fun, choose your own adventure style interactive experience. IN. TWO. DAYS.
Challenge: Keep current and previous players of Diablo connected to the game and franchise as a whole.
We designed an unused text-based game with multiple branches driven by player choices. As the story progressed players could unlock active and passive skills as indicated by the icon drawer on the left.
Roles: UI Designer, Art Director
Mozu Brand Development
Designed completely in-house, Mozu's branding efforts included logo design, icon design, responsive web design, environmental and event signage, optimized landing pages, SEM banner ads, social media campaigns, style guides, and more.
In addition to daily branding projects, I was also heavily involved in leading the product design of the Mozu product admin.